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Digital activations ideas
Digital activations ideas










Even if you’re in the right, you should still address the consumer’s concerns and try to reach a satisfactory solution. Plus, each disappointed consumer can then share their story online and with friends and family and that story spreads fast. If you’re missing any of those, you lose potential business. Your team needs to respond quickly on social media, email, live chat, and even phone. They want to have a brand that listens to them and is responsive to both good and bad feedback, and this includes all channels. If you’re not responsive to feedback, you’re disappointing consumers. The most important quality a brand should have is an exceptional customer service team.

digital activations ideas

Have your brand activations considered the top five “wants?” It’s time to establish pop-ups that deliver an ideal consumer experience focusing on these consumer preferences. Socially responsible companies are still in the top ten things consumers look for in a brand, but there are others taking precedence. What Do Consumers Want?Ĭonsumer trends are showing that consumers prioritize brands that support diversity. What are the best experiential marketing activations to use? Start by exploring the current consumer trends and interests. It’s 2023 and marketing plans for the spring, summer, and fall are a hot topic.

digital activations ideas

If you’re still providing text brochures and leaflets over experiential brand activations, you’re missing out.

digital activations ideas

Brands that provide experiences reach consumers better than those that use an informational/we’ll-tell-you-what-you-need-to-know approach.












Digital activations ideas